Custom. It’s a word that strikes fear into CEOs and CFOs alike. Because everyone believes that “custom” always means one thing – expensive. Well, that’s not always the case…and in the software world, custom can actually be a cost-effective solution to nagging problems.
For example -- a Ferrari and a Winnebago are both great vehicles, but suited for entirely different tasks. And neither of them is particularly good at harvesting strawberries. You’d be a fool to spend money trying to make either vehicle do that job.
Software works much the same way. Rather than trying to push something past its limits, it’s often wiser to invent a tool to do the job. That’s what we do at Switchbox – because for us, a custom solution often winds up costing about what you’d pay for an extensively-modified solution that performs half as well. At the end of the day, your custom tool will work better and produce better results…and isn’t that what you ultimately want?
Consult us on a custom idea – you’ll be impressed with what we can deliver. (Oh – and if you do have a strawberry-harvesting Ferrari, you have to send us a picture!)