Case Studies

MedVet

About MedVet

MedVet, an employee-owned veterinary healthcare provider, offers a comprehensive range of emergency and specialty services for pets. Recognized for its medical excellence, advanced technology, and clinical research in pet care, MedVet distinguishes itself through its compassionate approach to animals and a commitment to its core values: Teamwork, Leadership, and Compassion. The MedVet experience prioritizes exceptional service for every individual who visits their hospitals.

Client

MedVet

The Challenge: A Slow, Hard-to-Navigate Website That Didn’t Reflect MedVet’s Excellence

MedVet is a nationally recognized leader in veterinary emergency and specialty care. With employee ownership and a mission rooted in empathy and excellence, the brand experience on its website needed to reflect that same level of service.

But the previous digital experience fell short:

Long page load times frustrated users looking for urgent information
The site lacked mobile responsiveness, making it difficult to use on smartphones and tablets
There was no effective way to highlight MedVet’s veterinary team or services offered
Outdated content and limited flexibility made it hard for staff to update pages or collect client feedback

In short, MedVet needed a website as professional, compassionate, and high-performing as its hospitals.

The Solution: A Modern, Responsive Platform Built for Speed, Flexibility, and Connection

Switchbox delivered a complete overhaul of the MedVet website, starting with a new design and custom content management system built to meet both technical and operational needs.

Key enhancements included:

A fully responsive redesign optimized for mobile, tablet, and desktop use
A custom CMS that allows staff to easily update services, pages, and resources without outside support
Ajax-powered real-time loading for seamless veterinary profile browsing and faster page interactions
Staff directory functionality to showcase each veterinarian’s biography and areas of expertise, building trust and transparency
New tools for collecting client feedback, including testimonial displays, “Contact Us” forms, and reporting features to capture actionable insights

The result was not just a website update, it was a strategic upgrade to the MedVet customer experience.

The Outcome: Faster Load Times, Better Navigation, Stronger Client Relationships

Since launch, the redesigned MedVet site has delivered meaningful improvements across the board:

A dramatically improved user experience, with smooth navigation and faster access to key information
Enhanced visibility of MedVet’s doctors and specialties, creating a personal connection between pet owners and care providers
Simplified backend workflows, empowering internal teams to maintain and expand content independently
Real-time data collection and improved performance that supports both marketing and operational goals

Now, pet owners can easily find the care they need, and MedVet’s digital presence reflects the same compassion and professionalism found in its hospitals.

The Technology & Services That Went Into Creating MedVet

WordPress

CMS

Custom Data Management

Geo-Search

Custom Plug-Ins

Responsiveness