Switchbox, a local Columbus, Ohio business, recognizes the trends in technology and adapts to this ever changing industry, as should your business. Mobile applications are becoming not only trendy, but a useful tool to gather data on your business’s customer base. What kind of data can be gathered? You will be able to see the success rate of marketing campaigns, conversion rates (visitors to actual sales), audience, user behavior and even popular user locations. if GPS-enabled reporting is a desired feature within your mobile application. Switchbox is able to build native applications for both Android and iOS.